How Postomatic works

Your knowledge.
Built to be found.

Turn your brand’s expertise into useful content for Google and AI search. Postomatic connects the research, writing and publishing.

Start free trial

7 days free · 3 articles included with Launch & Growth

Journal
How to Choose Your First Daypack: an illustrated article cover showing a hiking pack, water bottle, jacket and trail map

Start with the length of your hike, what you need to carry, and a fit that feels comfortable.

Brand knowledge Sources

One connected workflow.
Built around your brand.

Set the direction. Let the research, writing and publishing work together.

Your website
Brand documents
Product details
Brand Brain
AudienceVoiceExpertise
01

Build your Brand Brain

Add your website and brand knowledge. Review the audience, voice and expertise your content will use.

Across the web
  • Redditr/smallbusiness

    Which tools save a small team time?

  • Google Search

    how to choose project management software

  • Public forums

    What should I compare before switching tools?

  • Redditr/Entrepreneur

    How do I find my first customers?

  • Website FAQs

    Will this work with the tools I already use?

  • Google Search

    content planning for a small business

02

Find questions worth answering

Connect customer conversations and public-web searches with search demand, brand fit and a clear reason to write.

Guide

How to choose
the right fit

Brand knowledge Sources
03

Create content with substance

Your expertise shapes the research, article, sources and images. Built-in quality checks keep the important details grounded.

Publishing calendar
Mon
Guide
Tue
Wed
Comparison
Thu
Fri
Guide
Your website
04

Publish without the juggling

Set your destination and cadence. Content moves through your calendar, with editing and scheduling always within reach.

Your voice.
Your schedule.
Your website.

Keep the website you’ve built. Choose a publishing rhythm that fits. Edit an article or change its date whenever you need to.

Explore integrations

You set the direction.

Brand Brain

Review your brand knowledge during setup.

Publishing calendar

Set the rhythm. Adjust any article.

Quality checks

Issues surface when they need your attention.

Publish. Learn.
Refine.

Google Search Console shows how people find your content. Turn those signals into new questions to answer and improvements to the articles you already have.

Discover your next opportunity Build on what’s already working
Every article informs the next.
  1. Google Search Console
    Queries Impressions Clicks
  2. Learn what works.
    Find the gapsSpot the potential
  3. New article ideasAnswer the next question.
    Refine your contentMake existing answers better.
Publish. Measure. Keep learning.

Good questions. Clear answers.

A little more
before you start.

Something else on your mind?
Talk to us

What do I need to get started?

Start with your website and the knowledge you want your content to draw on. Review your Brand Brain and choose your publishing direction during setup.

Do I have to approve every article?

Routine research, writing and publishing can move ahead automatically after setup. You can edit or reschedule content, and genuine quality blockers surface when they need your attention.

Where can I publish?

Connect WordPress, Shopify or your custom website through a supported publishing connection. Explore the integrations to see the options.

What’s included in the free trial?

Launch and Growth include a 7-day free trial with 3 articles. Agency does not include a trial. Compare the plans for the full allowances and annual savings.

Turn what you know
into content that works.

Start with your brand. Create your first three articles.